Much attention is inevitably on the investment and acquisition deals relating to insurance-tech start-ups.  However, in terms of really pushing data analytics and tech-driven innovation to the heart of the insurance value chain, the bigger impacts will often come via those larger players that are already well engaged with carriers and brokers.

Sequel has a strong position in the London Market; Verisk have a good pedigree around data analytics. If executed well, this deal should allow for integration of Verisk's data analytics experience deep into carriers underwriting and claims processes, in a more straight forward manner than if each carrier needed to do it for themselves.

The £250m price point is also of interest to people - an indication that there is decent money to be made, while realising of course that Sequel has a solid track record in generating revenue and positive EBITDA.