The use of parables has been used since biblical times to explain strange phenomena and miraculous events. With the benefit of many years experience, and late night research into the dark corners that others fear to go, Craig Polley and Robin Merttens ponder whether the "new" Insurtech journey for start-ups is merely the second act for a well-trodden path from another creative and noisy profession...
...the earliest stages are about ideas. In technology this has been given a name - “ideation”- the creative process of developing an idea turning it into a defined concept and vision. For our future pop star it’s a more emotional journey - trying to make sense of the breakup; channeling their emotions and resentments
https://www.linkedin.com/pulse/insurtech-rock-n-roll-years-craig-polley/
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